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Craig Kabrhel

Craig Kabrhel — Director and Producer

A bearded man in a dark coat looks back over his shoulder in a dim, empty hall — opening frame of Craig Kabrhel's showreel
CommercialDocumentaryAnimationBranded Content
Work
01Commercial

BE TRUE TO YOUR HEART

ARE WE DOING ENOUGH TO PROTECT OUR HEARTS, ESPECIALLY AFTER A HEART ATTACK OR STROKE? To answer this question, we created an unbranded TV commercial driving to a website that details how to actively take care of your heart to avoid potentially fatal consequences. I executive produced this project and partnered with a group of fantastic in-house broadcast producers and creative brand teams.

Role
Executive Producer
Format
Unbranded TV commercial
AMARIN - True To Your Heart — video by Craig KabrhelBE TRUE TO YOUR HEART
Still 1 from Be True To Your Heart, directed and produced by Craig KabrhelStill 2 from Be True To Your Heart, directed and produced by Craig KabrhelStill 3 from Be True To Your Heart, directed and produced by Craig KabrhelStill 4 from Be True To Your Heart, directed and produced by Craig KabrhelStill 5 from Be True To Your Heart, directed and produced by Craig KabrhelStill 6 from Be True To Your Heart, directed and produced by Craig KabrhelStill 7 from Be True To Your Heart, directed and produced by Craig KabrhelStill 8 from Be True To Your Heart, directed and produced by Craig KabrhelStill 9 from Be True To Your Heart, directed and produced by Craig Kabrhel
02Documentary

MAKE SPACE

The story of Ingrid Silva, a professional ballet dancer, and founder of EMPOWHERNY debuted at the 2021 Cannes Lions Festival featuring Award-winning films SKIN DEEP and The Call.

Format
Documentary
Premiere
Cannes Lions 2021
Making Space — video by Craig KabrhelMAKE SPACE
Still 1 from Make Space, directed and produced by Craig KabrhelStill 2 from Make Space, directed and produced by Craig KabrhelStill 3 from Make Space, directed and produced by Craig KabrhelStill 4 from Make Space, directed and produced by Craig KabrhelStill 5 from Make Space, directed and produced by Craig KabrhelStill 6 from Make Space, directed and produced by Craig KabrhelStill 7 from Make Space, directed and produced by Craig KabrhelStill 8 from Make Space, directed and produced by Craig KabrhelStill 9 from Make Space, directed and produced by Craig Kabrhel
03Documentary

Call to the future

To celebrate the 100-year anniversary of the discovery of Insulin, we partnered with Becton Dickinson and the Alexander Graham Bell Association to create a fundraising campaign focused on telling the story of diabetes patients, including Alexander Graham Bell, and the invention of the first Insulin needle by BD.

Partners
BD · Alexander Graham Bell Association
Format
Fundraising campaign film
Call to the Future — video by Craig KabrhelCall to the future
Still 1 from Call To The Future, directed and produced by Craig KabrhelStill 2 from Call To The Future, directed and produced by Craig KabrhelStill 3 from Call To The Future, directed and produced by Craig KabrhelStill 4 from Call To The Future, directed and produced by Craig KabrhelStill 5 from Call To The Future, directed and produced by Craig KabrhelStill 6 from Call To The Future, directed and produced by Craig KabrhelStill 7 from Call To The Future, directed and produced by Craig KabrhelStill 8 from Call To The Future, directed and produced by Craig KabrhelStill 9 from Call To The Future, directed and produced by Craig Kabrhel
04Commercial

Scrollaby

In a fight against the addiction to scrolling social media, known as doom scrolling, we partnered with Pzizz to create an app and a film that helps those that suffer from insomnia to do what they need the most, be able to fall asleep.

Partner
Pzizz
Format
App + launch film
Scrollaby App — video by Craig KabrhelScrollaby
Still 1 from Scrollaby, directed and produced by Craig KabrhelStill 2 from Scrollaby, directed and produced by Craig KabrhelStill 3 from Scrollaby, directed and produced by Craig KabrhelStill 4 from Scrollaby, directed and produced by Craig KabrhelStill 5 from Scrollaby, directed and produced by Craig KabrhelStill 6 from Scrollaby, directed and produced by Craig KabrhelStill 7 from Scrollaby, directed and produced by Craig KabrhelStill 8 from Scrollaby, directed and produced by Craig KabrhelStill 9 from Scrollaby, directed and produced by Craig Kabrhel
05Documentary · Commercial

CREATING THE CHANGE WE NEED

Winner at Cannes, Andys, One Show, and Clios, The Call Experiment for EmpowherNY exposed unconscious bias in the medical community and drove thousands of healthcare workers to take unconscious bias training. I produced, directed, and edited this film.

Role
Producer · Director · Editor
Recognition
Cannes Lions · ANDYs · The One Show · Clios
The Call Experiment — video by Craig KabrhelCREATING THE CHANGE WE NEED
Still 1 from Creating The Change We Need, directed and produced by Craig KabrhelStill 2 from Creating The Change We Need, directed and produced by Craig KabrhelStill 3 from Creating The Change We Need, directed and produced by Craig KabrhelStill 4 from Creating The Change We Need, directed and produced by Craig KabrhelStill 5 from Creating The Change We Need, directed and produced by Craig KabrhelStill 6 from Creating The Change We Need, directed and produced by Craig KabrhelStill 7 from Creating The Change We Need, directed and produced by Craig KabrhelStill 8 from Creating The Change We Need, directed and produced by Craig KabrhelStill 9 from Creating The Change We Need, directed and produced by Craig Kabrhel
Recognition

Award-winning work recognized at Cannes Lions, The One Show, the Clios, the ANDYs, LIA, Creative Floor, the Mannys, MM&M and PM360.

Approach

Twenty years of telling human stories for brands that can’t afford to get it wrong.

Commercial

Broadcast spots, launch films and concept commercials — from unbranded TV for the heart to pitch-winning work for health and consumer brands.

Documentary

Real people, real stakes. Patient stories, cause films and case films built to move an audience to act — including Cannes Lions-winning work for EmpowHERny.

A producer’s director

Producing, directing, editing and sound — I’ve run every side of a production, so I direct knowing what each department needs to deliver.

Clients & partners

  • BD
  • EmpowHERny
  • Alexander Graham Bell Association
  • Pzizz

Say Hi! to see more productions

Available for commercial, documentary and branded projects. Reach out for the full reel, treatments, or the password to my production archive.

Say Hi! Productions → Patient stories → Case films →